Netflix, once a pioneer of ad-free viewing that offered a break from traditional TV norms, is now contemplating launching free ad-supported versions of its service in markets like Europe and Asia, Bloomberg reported.

The plans to offer a free ad-supported tier, albeit in select markets, suggests that pivot towards monetizing user data, in other words — making users and not the extensive library of award-winning shows a product, might be well in the pipeline.

  • Eggyhead@kbin.run
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    4 months ago

    They will still be selling user data whether you opt for the ad supported tier or not, so get used to that.

    • Blackmist@feddit.uk
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      4 months ago

      If they haven’t been doing so for at least a decade, I’m sure their shareholders will want to know why not.