For me, it may be that the toilet paper roll needs to have the open end away from the wall. I don’t want to reach under the roll to take a piece! That’s ludicrous!
That or my recent addiction to correcting people when they use “less” when they should use “fewer”
Don’t worry, people will create a new phrase soon það you’ll have some years before that one gets ruined also.
“exactly 10 times bigger” or maybe “legit 10 times bigger” can be used in a simalar way.