Bungie has issued an official statement, they are throwing an artist under the bus and pledging to make it right with the original artist.

This is a developing story.

    • RightHandOfIkaros@lemmy.world
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      8 months ago

      The implication that generative AI would spit out pixel-for-pixel copies from its training data is flat out wrong. Even generative AI would have made more original assets than what Bungie put in Marathon. The worst part is that this is like the 4th time they’ve been caught doing this.

      Being inspired by an art style and using that style is fine, and completely normal. Thats how art works. But copying and pasting 1 for 1 is not fine.

      • theblips@lemm.ee
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        8 months ago

        I agree but it can get pretty close. Try asking gpt-4o to generate a realistic picture of an adventure who wears a hat and wields a whip to find lost treasure. It returns basically a picture of Harrison Ford

    • kingthrillgore@lemmy.mlOP
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      8 months ago

      There’s nothing wrong with inspiration (attribution is nice), but what’s evident is they straight up LIFTED parts of antireal’s art into in-game assets.

  • peanuts4life@lemmy.blahaj.zone
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    8 months ago

    The lead art director of marathon has followed her since before the game began development and he still stole her shit wholesale. Disgusting.

    • fmstrat@lemmy.nowsci.com
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      8 months ago

      Love the response. Very CYA and they’re called out on it by multiple people:

      ‪hi, tell legal to reply to my email from months ago.

      i simply can’t believe you’re thanking anyone “for bringing this to our attention” just because it went viral.

      what about all the times i’ve directly contacted you privately about using my work? why should i have to hurt your brand to be heard?

      So, we had some unknown outsource companies at fault for plagiarizing previously and now unknown former empleyee? How convenient! Surely the fact that art director and other marathon artists follow her means nothing.

      I really wish i could buy that this was actually just an overeager artist who got laid off to pay for pete parsons’ 80th classic car but not only is this the 4th time this has happened, joseph cross was following and clearly aware of antireal. yall knew and fully intended on getting away with it

      • haui@lemmy.giftedmc.com
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        8 months ago

        Honestly, at this point the company should be dismantled and the leadership thrown in prison. These corporate edgelords wont learn. They will just overstep, inch by inch and the courts will understate their deeds over and over until there is only one company that rules the world and sell you your fucking liver by the minute.

        Dismantle this pile of shit.

  • ms.lane@lemmy.world
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    8 months ago

    🎶 Oops I did it again! 🎶

    🎶 I stole your art, added it to my game, ooh baby 🎶

  • Samdell@lemmy.eco.br
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    8 months ago

    I wasn’t expecting quality from modern Bungie but this is definitely an unexpected low

  • Dae@pawb.social
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    8 months ago

    Man, as somebody who grew up with Halo, it’s really depressing to see how they seem to just be utterly incapable of an original thought anymore.

      • Dae@pawb.social
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        8 months ago

        I don’t think that matters. This is likely a decision handed down by upper management. And that’s what makes it depressing; what could’ve continued to be some of the greatest creators of Sci-Fi video games instead have mismanaged their talent and shot both their feet off.

    • ms.lane@lemmy.world
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      8 months ago

      I just assume any art coming out of Bungie is stolen now.

      Joseph Cross has probably never made any original artwork, it’s all just stolen from other people.

  • Redecco@lemmy.world
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    8 months ago

    It’s definitely a really bad look, but I can imagine how it could have happened.

    A former artist or even an outsourced artist probably delivered them a texture sheet of graphics, nobody caught that several of the graphics were plaigerized, the artist never mentioned it, assumed it was purely for a blockout or temporary, maybe they used it during a mood boarding/visual development stage and it got pushed along the pipeline.

    Trying to reverse search graphics your artists make for you would probably not be done in the good faith sense, if there wasn’t suspicion that it wasn’t original anyways? But happening four times seems like a reason to really crack down on that kind of thing for the future … Bungies management has also constantly had issues too.

    Artists use photobashing all the time to develop concepts since timelines push design work faster and faster. Photobashing other artists work is usually an issue but taking images or conepts within creative liberties through sufficient alteration or “transformative” use is typically the move if it was ever done.

    I’d call it a management issue. Probably bad oversight of outsourcing, or maybe internally disorganized production. Also text and graphics seems like they’d probably have vetted the designs and someone really tried to pass it off without raising attention somehow … So I’m guessing outsourced and not an internal employee? Idk.

  • secret300@lemmy.sdf.org
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    8 months ago

    How is Bungie still in business? I loved destiny but after a while of them being so hostile and anti-consumer I just left. Fuck Bungie and fuck whoever works for those ass hats

  • JakenVeina@lemm.ee
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    8 months ago

    Is the BlueSky OP here not a native English speaker? Cause, BOY that was tough to follow.

    • TheSambassador@lemmy.world
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      8 months ago

      Turns out you can click the link and find out! It links to a very short Bluesky post! Try it out! Lemmy has more than just headlines!